US Airways Tweets Naked Woman To Complaining Customer
by Ben Scardello,
15 Apr 2014,
in Social Media
This via Mashable:
The Twitter feed of US Airways posted an extremely not-safe-for-work picture on Monday that remained up for roughly one hour before it was eventually removed.
The tweet from the company’s feed was in response to a customer’s tweet (screenshot below). The account then published a tweet in response to @ElleRafter that contained a lewd picture involving a woman and a model airplane…
I have not seen the picture but I’m told it was a naked woman with a toy airplane between her legs. Suffice it to say they removed the offensive tweet and offered an apology.
We apologize for an inappropriate image recently shared as a link in one of our responses. We’ve removed the tweet and are investigating.
— US Airways (@USAirways) April 14, 2014
They later released an official statement on the matter:
We apologize for the inappropriate image we recently shared in a Twitter response. Our investigation has determined that the image was initially posted to our Twitter feed by another user. We captured the tweet to flag it as inappropriate. Unfortunately the image was inadvertently included in a response to a customer. We immediately realized the error and removed our tweet. We deeply regret the mistake and we are currently reviewing our processes to prevent such errors in the future.
What do you think? Does their excuse sound legit?
Ben is Convergent1's captain.